Star Behaviors didn’t start with a product.
It started with a conviction—and a leader bold enough to challenge the status quo.
In 2014, veteran driver recruiter and trucking industry expert TJ Graff was introduced to the concept of Predictive Hiring using behavioral science. It wasn’t another gimmick or HR trend—it was a proven method of identifying the qualities, values, and behaviors that predict long-term success in a role.
That insight led to a bigger question:
What if trucking companies could finally stop hiring reactively and start hiring intentionally?
By 2015, the vision was born.
After years of research, testing, and field experience, TJ founded Star Behaviors
in 2019 with one mission in mind:
To help companies—starting with trucking fleets—hire people who stay, perform, and succeed.
In 2022, Star Behaviors launched its first Behavioral Assessment for Truck Drivers, built specifically for the demands, pressures, and realities of the transportation industry. This wasn’t a generic personality quiz—it was a job-specific tool designed to give recruiters real insight into who was a true behavioral match.
By 2023–2024, the results validated everything the vision promised:
In 2025, the company introduced StarLogic, a fully integrated assessment platform, along with StarCareer, an initiative that supports driver schools and workforce programs in preparing quality, career-minded candidates from day one.
Today, Star Behaviors is redefining what it means to hire the right person—whether for a seat behind the wheel, a dock bay, or a diesel bay.
At the core of it all is a simple but disruptive belief:
All points of profitability point back to the point of hire.
That’s why our assessments aren’t just predictive—they’re purpose-built, tested in the trenches, and tailored for the real world of transportation.
We don’t guess.
We measure.
We deliver clarity where others deliver chaos.
Success isn’t a mystery.
It’s in the Stars.
Hundreds of enterprises trust Star Behaviors to enhance their talent acquisition strategies.
Our platform predicts future job success through validated behavioral models.
Whether you're a startup or a multinational, our solutions scale to your hiring needs.
Our behavioral experts work closely with your HR teams to maximize hiring outcomes.
Our team combines deep behavioral-science expertise with real-world business experience to help organizations hire, develop, and retain top talent.